About Us
Experience Healthcare Marketing Evolved
OptimizeRx helps the world's leading life sciences brands ensure their marketing strategy and execution makes a difference in the lives of their brand eligible patients. The healthcare industry is evolving quickly, increasingly influenced by new and emerging channels of communication. Creating conversations that lead to better healthcare outcomes is at the heart of what we do.
At OptimizeRx, we believe in the power of connection to drive meaningful health outcomes.
OptimizeRx was founded in 2006 in Rochester, Michigan as a healthcare technology company delivering coupons and co-pays directly to the physician and pharmacist through EHR and ePrescribing platforms. Today, we’re combining human and artificial intelligence (AI) to help life science marketers evolve their approach, transform their customer relationships, and connect patients with the best possible treatments.
We're passionate about working with clients to transform healthcare by ensuring that every interaction leads to better, faster, and more positive health outcomes.
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We offer clear, actionable solutions to the challenges faced by pharmaceutical brands, always prioritizing the end result: improved patient care and successful brand engagement. Our strategies are designed to ensure your brand is positioned at the right moment, with the right message.
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We work closely with our clients to understand their unique needs and challenges, collaborating to create strategies that prioritize both patient well-being and client success. Our partnership is built on shared goals and mutual respect.
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Our focus is on outcomes that matter. We support our clients in crafting campaigns that lead to faster treatment decisions, improved patient engagement, and ultimately, better health outcomes for all.
Our Mission
We're Always Looking For Innovative Partners to Achieve our Mission
Join and build the future of the healthcare industry – and your career – at the same time.
