Blog | OptimizeRx | Brendan Merrell

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Dynamic Audience Activation Platform

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Brand-specific, comprehensive audience and media channel insights for more confident campaign planning, increased engagement, and better patient outcomes.

Conversations that Convert

Explore the results of OptimizeRx 2024 physician survey on pharma marketing perception and impact – including the untapped opportunity of HCP and DTC marketing alignment.

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Industry

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MedTech

Point-of-care and programmatic brand marketing – in tune with your patient journey.

Publishers

Drive pharma ad revenue through privacy-safe, superior audience performance.

Conversations that Convert

Explore the results of OptimizeRx 2024 physician survey on pharma marketing perception and impact – including the untapped opportunity of HCP and DTC marketing alignment.

Download the Whitepaper

Resources

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Company

About Us

We're on a mission to help life science marketers evolve their approach and connect patients with the best possible treatments.

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March 4, 2021

Empowering Clinicians to Ensure Successful Patient Outcomes

Brendan Merrell

Patient engagement is at the forefront of what I do every day as the Vice President of Patient Engagement at OptimizeRx, so when I had the opportunity to participate in #Innovate4Outcomes it was important to me to really examine the...