Blog | OptimizeRx | Maria Cipicchio (2)

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Explore the results of OptimizeRx 2024 physician survey on pharma marketing perception and impact – including the untapped opportunity of HCP and DTC marketing alignment.

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Publishers

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Conversations that Convert

Explore the results of OptimizeRx 2024 physician survey on pharma marketing perception and impact – including the untapped opportunity of HCP and DTC marketing alignment.

Download the Whitepaper

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We're on a mission to help life science marketers evolve their approach and connect patients with the best possible treatments.

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March 25, 2021

Harnessing Social Media to Create Authentic Patient Engagement Experiences That Improve Health Outcomes

Maria Cipicchio

When we were planning our inaugural Innovate4Outcomes event, I knew it would be important to discuss topics and challenges that are omnipresent in the daily lives of our attendees, and the patients they work so hard to help.