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Emerging technologies such as artificial intelligence (AI) and machine learning (ML) are undeniably transforming various industries, and the pharmaceutical sector is no...

Over the past decade, pharma has made significant investments in real-world data (RWD) and in analytics/insights generated from that data. At OptimizeRx, we’re applying this...

Offering a Practical Approach to AI and Real World Data

Despite incredible advances in the availability of real-world data (RWD) and AI applications, many tech-savvy brand...