Our Dynamic Audience Activation Platform, or DAAP, is more than the industry’s most intelligent AI solution for brands that need smarter physician engagement. It can help EHR, ePrescribe, and other health IT platforms inject valuable data and functionalities previously unavailable to their users.
DAAP from OptimizeRx is an AI-guided point-of-care content delivery system that predicts patient needs to optimize physician and patient experiences by delivering relevant, timely treatment content and resources that fit into existing EHR, eRx workflows, and other healthcare practice software.
OptimizeRx advances healthcare interoperability to deliver targeted content within the health information technology (HIT) systems that add value to patient-provider communications across healthcare platforms.
With DAAP, health IT companies can ensure providers have everything they need to feel confident prescribing affordable treatment plans designed for the best possible outcomes.
DAAP from OptimizeRx ingests minimal data in a privacy-safe environment to deliver relevant treatment information — affordability and access resources, patient support, clinical info and more — directly into providers’ workflows during optimal, real-time care windows when your user has a specific treatment-eligible patient. DAAP improves the user experience and leads to more effective patient communications.
DAAP’s capabilities let you help providers maximize their impact with patients. The previously unavailable content we serve on ePrescribe EHR, and other clinical platforms expands your core feature set with minimal effort, while positively impacting patient experiences and overall care results. In other words, we keep the physician present in your native platform for longer because they’re receiving the relevant information they need — they’re not leaving the platform or disrupting workflow.
DAAP’s simple integration with other health IT platforms takes about 40 hours on average to complete. And then, you open the door to clinical, savings, and other treatment-specific information that HCPs typically don’t have access to while they’re delivering care. And it’s all centralized in an algorithmic, conveniently delivered package.
The benefits of partnering with OptimizeRx go straight to boosting bottom-line revenue for providers, increasing your user retention, and adding a valuable differentiator in your prospect outreach.
Treatment Awareness
Make providers aware of new treatment options and help them navigate cost conversations with patients.
Access to Data
Give providers easy access to timely, accurate medication information for more effective patient communication.
Direct Connection
Enable providers to schedule life sciences consultations and order medication samples from within their clinical workflow.
Financial Support
Empower providers and pharmacists to help consumers better afford their medications and take them correctly.