Supercharge Your Healthcare Information Technology
Our Dynamic Audience Activation Platform, or DAAP, is more than the industry’s most intelligent AI solution for brands that need smarter physician engagement. It can help EHR, ePrescribe, and other health IT platforms inject valuable data and functionalities previously unavailable to their users.
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Valuable information from 90+ life science brands -
Less than 40 hrs development time -
Contextual information and resources guaranteed with AI-powered delivery
EHR and ePrescribe Partners
DAAP from OptimizeRx is an AI-guided point-of-care content delivery system that predicts patient needs to optimize physician and patient experiences by delivering relevant, timely treatment content and resources that fit into existing EHR, eRx workflows, and other healthcare practice software.
Point-of-Care HIT Partners
OptimizeRx advances healthcare interoperability to deliver targeted content within the health information technology (HIT) systems that add value to patient-provider communications across healthcare platforms.
API and Developer Documentation
As an AI-driven, multi-pronged healthcare provider (HCP) engagement platform, DAAP can improve doctor-patient communications, drive profitability for your platform and users, and support positive healthcare outcomes.
Drive HCP Engagement and Empower Them to Make More Informed Health Decisions
With DAAP, health IT companies can ensure providers have everything they need to feel confident prescribing affordable treatment plans designed for the best possible outcomes.
DAAP from OptimizeRx ingests minimal data in a privacy-safe environment to deliver relevant treatment information — affordability and access resources, patient support, clinical info and more — directly into providers’ workflows during optimal, real-time care windows when your user has a specific treatment-eligible patient. DAAP improves the user experience and leads to more effective patient communications.
Discover the smarter, more efficient way to deliver valuable content during the optimal moments of EHR, telehealth, physician messaging and other clinical workflows — and transform the patient journey.
Innovation
Unique methodology to information delivery based on clinical care, and input from clinicians
Real-world data
Implementing the benefits of longitudinal real-world data and patient population information into patient care plans
In-workflow solutions
Easily scheduling life sciences consultations and acquiring samples for patients, all within the existing workflow
Enhance Workflows by Sending Critical Prescription Savings and Other Content to HCPs at the Point-of-Care
DAAP’s capabilities let you help providers maximize their impact with patients. The previously unavailable content we serve on ePrescribe EHR, and other clinical platforms expands your core feature set with minimal effort, while positively impacting patient experiences and overall care results. In other words, we keep the physician present in your native platform for longer because they’re receiving the relevant information they need — they’re not leaving the platform or disrupting workflow.
Discover the smarter, more efficient way to deliver valuable content during the optimal moments of EHR, telehealth, physician messaging and other automated workflows — and transform the patient journey.
Relevancy
Determine the relevancy of existing content in a clinical workflow and display it at more optimal moments
Dialogue
Empower providers to initiate a two-way dialogue with life sciences
Connections
Increase healthcare interoperability by delivering relevant content based on external, de-identified, longitudinal patient data from as opposed to native EMR data
Win New Business and Retain Current Users With an Injection of Robust Data and Functionality
DAAP’s simple integration with other health IT platforms takes about 40 hours on average to complete. And then, you open the door to clinical, savings, and other treatment-specific information that HCPs typically don’t have access to while they’re delivering care. And it’s all centralized in an algorithmic, conveniently delivered package.
The benefits of partnering with OptimizeRx go straight to boosting bottom-line revenue for providers, increasing your user retention, and adding a valuable differentiator in your prospect outreach.
Discover the smarter, more efficient way to deliver valuable content during the optimal moments of EHR, telehealth, physician messaging and other automated workflows — and transform the patient journey.
Innovation
A different approach to delivering sponsored information within the workflow
Real-world data
Tapping the power of AI that uses longitudinal data to identify context to drive engagement and ultimately care plans
In-workflow solutions
Deliver more value for HCPs within the clinical workflow by predicting and identifying their resource need, and, delivering it as they're delivering care
How Robust, AI-driven DAAP Enhances Your Platform
Treatment awareness
Make providers aware of new treatment options and help them navigate cost conversations with patients.
Access to data
Give providers easy access to timely, accurate medication information for more effective patient communication.
Direct connection
Enable providers to schedule life sciences consultations and order medication samples from within their clinical workflow.
Financial support
Empower providers and pharmacists to help consumers better afford their medications and take them correctly.