Dynamic Brand Engagement Through Better Channel Alignment
Digital and point-of-care channel optimization based on real-time physician behavior and patient flow
More efficient deployment of MSLs and sales reps based on indicators of physician support needs
Combining point-of-care advertising with complementary digital channels to increase physician touchpoints
The Dynamic Audience Activation Platform from OptimizeRx
AI-Driven Technology for Superior Pharmaceutical Marketing
OptimizeRx provides best-in-class health technology that enables care-focused engagement between life sciences organizations, healthcare providers, and patients at critical junctures throughout the patient care journey. Our Dynamic Audience Activation Platform (DAAP) drives brand growth through unprecedented predictive intelligence and smarter omnichannel execution, reaching over 2 million HCPs and their patients at a hyper-local and compliant level.
