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Omnichannel Pharmaceutical Marketing in the EHR and Beyond

Optimize your pharma digital marketing channel strategy to maximize brand awareness, patient starts and ROI with our latest infographic

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Explore These Key Pharmaceutical Marketing Must-Haves

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Reaching physicians on the digital and offline channels they prefer – with the optimal exposure frequency

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Increasing brand information actionability by aligning content to physician information gaps and patient care needs

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Driving higher script lift by combining omnichannel delivery, dynamically targeted messages, and patient access tools

The Dynamic Audience Activation Platform from OptimizeRx

AI-Driven Technology for Superior Pharmaceutical Marketing


OptimizeRx provides best-in-class health technology that enables care-focused engagement between life sciences organizations, healthcare providers, and patients at critical junctures throughout the patient care journey. Our Dynamic Audience Activation Platform (DAAP) drives brand growth through unprecedented predictive intelligence and smarter omnichannel execution, reaching over 2 million HCPs and their patients.

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Align your omnichannel pharma marketing to the full funnel for increased impact, brand conversion, and script lift

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