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Agencies

Bring Innovation and Better Performance for Life Sciences Brands

Agencies of all sizes work to implement advanced strategies that drive success for life sciences clients.
In a competitive market, OptimizeRx provides the full range of channels to bring your creative to life—from clinically precise audience targeting to digital display, CTV, and direct engagement with HCPs in the EHR. Let’s make your next campaign a blockbuster.

Just a few ways we support marketing agencies.

Increase Win Rates

Icon-4259FF-Primary-ElectricBlue (4)Demonstrate you can execute against brand strategies – and impact the client’s bottom line.

 

Find Specialty/Niche Populations

Icon-4259FF-Primary-ElectricBlue (32)Locate and engage clinically-specific patients and their HCPs with precision.

EHR Advertising

Icon-4259FF-Primary-ElectricBlue (1)OptimizeRx has a network of over 300 EHRs where you can embed ads directly in a prescriber's workflow timed at the best opportunity for conversion.

 

Omnichannel Reach
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Channels include new and emerging channels including dislpay, audio, streaming/tv, social media, addressable tv, data-driven linear, out-of-home, and the EHR.

AI & Dynamic Targeting

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Pharma marketing impact comes from anticipating future treatment needs, then delivering targeted, relevant, and timely brand information to engage patients and physicians.

Integrated RWD & Consumer Data

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Our audiences & targeting programs draw on 305 million de-identified patient records linked to consumer preferences from 260 million adults - all in a HIPAA & privacy-safe environment.

Our Solutions

Discover Healthcare Marketing Evolved.

Flexible solutions designed for maximum impact.
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HCP Marketing
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DTC Marketing
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Omnichannel
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Audiences

For your reading pleasure.

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Case Study

Narrowing Patient Audiences to Drive Higher TV Ad Impact

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Blog

2025 Pharma Marketing Predictions

Experience Pharma Marketing Evolved

Let us help you take the complexity out of healthcare marketing.